3/30/25

AT&T March Madness- Social

For March Madness 2025, we hit the road with Bebida Tailgate and host Matt Shaw, stopping at some of the biggest college basketball hotspots to capture the raw energy of the greatest fans on earth.

With a fast, unfiltered man-on-the-street approach, Matt put fans on the spot with off-the-wall sports questions, wild challenges, and the kind of unpredictable moments that only happen in the madness of college basketball.

From epic fails to unexpected trivia masters, this high-energy series brought the electric atmosphere of the tournament straight to fans everywhere—one hilarious interaction at a time.

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