Hidden Camera – Pepsi Max

Pepsi Max jumps on the summer festival vibe with a hidden camera stunt at a KFC drive-through. Customers ordering food get a surprise when Super Tall Paul, a loop artist, remixes their voices into custom party jams—live.

As they pull up to the window, Paul hits them with a full-blown performance, complete with disco lights and a sound system. Some are baffled, others crack up, and one moment even ends with Paul hopping into a customer’s car. With Pepsi as a key KFC supplier, the brand is front and center throughout.